next to the story, the craft should reflect clear, strong values that the company holds as important.
The Home Depo - excellent frontline customer service, store personel telling th e truth .
The value emphasized in the stories should be consistent with your company's products and services.  (HP, CEO, door lock, no more locking) . Valies should be consistent throug all stories - external and internal.

I'm going to encourage you a little, to help you get started. :)

I am going to encourage you a little, to help you get started :)
Since you looked us up and read the site enthousiastically, I would like to offer you a big discount.